Digital Marketing

In today’s digital world, digital marketing is the best channel to target your audience and you are not restricted by borders. Digital marketing strategy can span across many areas including online advertising, search engine optimization, social media marketing, email marketing, content marketing and video marketing which can include customer testimonials.

Online advertising is a form of promotion that uses the Internet and World Wide Web for the expressed purpose of delivering marketing messages to attract customers. Examples of online advertising include contextual ads on search engine results pages, banner ads, Rich Media Ads, Social network advertising, online classified advertising, advertising networks and e-mail marketing.

A web banner or banner ad is a form of advertising on the World Wide Web. This form of online advertising entails embedding an advertisement into a web page. It is intended to attract traffic to a website by linking to the website of the advertiser.

We specialize in creating award winning and professional customizable web banners, html banners, flash banners and rich media banner ads for online advertisements.

We can build following type of banners as per your requirements-

Floating banner ad: An ad which moves across the user’s screen or floats above the content.
Expanding banner ad: An ad which changes size and which may alter the contents of the webpage.
Polite ad: A method by which a large ad will be downloaded in smaller pieces to minimize the disruption of the content being viewed
Rich media banners: similar to a banner ad, except that instead of a static or animated image, actual moving video clips are displayed. This is the kind of advertising most prominent in television, and many advertisers will use the same clips for both television and online advertising.
Social media advertising is a term that is used to describe a form of Online advertising that focuses on social networking sites. One of the major benefits of advertising on a social networking site (facebook, twitter…and many others) is that advertisers can take advantage of the users demographic information and target their ads appropriately.

We can help you plan your Social media advertising focusing on your target audience & help you build identities using popular websites such as Facebook and Twitter.

E-mail marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every e-mail sent to a potential or current customer could be considered e-mail marketing.

We can design interactive and unique newsletters as per your needs which can bring more hits and people to your website and can also provide you the statistics about the traffic being directed to your website from the newsletter.